Doing Business in China – Translation and Localisation

The economy of the People’s Republic of China is now the world’s third largest, a ‘Tiger economy’ and one of the emergent BRIC nations. Since the late 1980s, economic reforms to the Chinese economy have prompted unprecedented growth and massive investment. For China, economic growth has also seen the emergence of a new middle class and associated consumer markets. There’s also been a significant transition from export dependency to the development of large internal markets – and greater interaction between China and the world economy.

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No surprise then, that massive demand and economic optimism in a vibrant ‘BRICS China’ makes doing business with this Pacific Rim giant increasingly attractive to UK businesses.

If you’re targeting the Chinese economy translation matters

Most of us know that the complexities of Chinese language face anyone seeking to communicate with Chinese, Taiwanese or overseas Chinese communities. Only on deeper investigation of Sinitic languages comes full realisation about the huge challenge of business translation for the Chinese economy. ‘Chinese’ isn’t just one language, but a linguistic family consisting of many, mostly mutually unintelligible, regional Chinese dialects. These include Mandarin, Cantonese, Shaojing and others. Indeed, ISO 639-3 recognises Chinese as a macro-language with 13 sub-languages.

Considered alongside China’s diverse social and cultural variations, this means anyone planning on doing business with China, will need specialist help to avoid costly communication errors. The services available include the following:

Mandarin translation and much more

As an experienced translation and localisation partner, Gemini Translation Services really understands the differences between different languages and dialects spoken in China. Forget simple translation – every Gemini project includes full translation and localisation by experienced country experts. It’s the only way to ensure that your message is perfect for identified target audiences. From Hong Kong to the deserts of Takla-Makan, for Taiwanese translation or Cantonese Translation, anything less just isn’t good enough.

Specialising in Business translation services for China

With our commitment to fully localised translation solutions, and use of highly-skilled country experts, we specialise in translation for BRIC economies like China’s. That’s why businesses like yours needing Chinese translation services count on us to ensure every translation is fit for purpose. Trust us. As your translation and localisation partner for Chinese languages, we’ll help simplify one of the biggest challenges of doing business successfully in the Chinese economy.