Doing Business in India – Translation and Localisation
According to various on-line sources, the Indian economy is the eleventh largest in the world and the fourth biggest by purchasing power parity. It’s an economy that, fuelled by the growing consumer demands of a 1.2 billion-strong population, is one of the so-called BRIC economies. If the economists are to be believed, in India, economic growth looks set to continue unabated. With its long associations with Britain and the English language, India is already proving to be a tempting, and potentially rewarding, destination for UK businesses.
It takes more than English or Hindi when doing business in India
Think about the India economy and translation and two languages probably come to mind. But although English sits with Hindi as one of the two official languages of India, anyone addressing the sub-continent’s markets is well advised to plan their translation and localisation very carefully.
With no less than 26 other Indian languages (not including local Indian dialects) complementing the official tongues, translation and localisation for India promises a huge challenge. While the potential rewards are high, the pitfalls are equally spectacular…
The services that can help you address Indian markets
The following services, including Indian translation services, can help you find your way through the linguistic maze of India’s indo-Aryan, Dravidian and Tibeto-Burman languages to get the most from your campaign:
- Interpreting services for India
- Business translation services for India
- Localisation for India and its sub-regions
Translating Indian languages for business – you need a partner
If you’re planning to do business in India you’ll need the services of appropriate translators and interpreters. As an experienced translation and localisation partner, Gemini Translation Services really understands the differences between different languages and cultures within the Indian economy.
This involves so much more than just a simple translation. Whether you need legal documents for Bengali speakers or food labelling in Sanskrit, we’ll make sure every communication matches the regional linguistic and socio-cultural characteristics of your identified audience to perfection – anything else simply isn’t good enough.
Specialising in Business translation services for India
We specialise in translation for BRIC economies like India’s. That’s why businesses like yours come to rely on us to ensure that every translation is fit for purpose – from the Kachin Hills to Kanyakumari. Trust us. As your translation and localisation partner for Indian languages, we’ll be a vital ally as you target the subcontinent’s markets.
